Media Buyer – Programmatic & DSP Specialist
Join our client, a vibrant digital marketing agency specializing in mobile-first performance strategies, as a Media Buyer – Programmatic & DSP Specialist. You will play a crucial role in scaling user acquisition campaigns in the growing online gambling sector. Your expertise in programmatic advertising will help drive innovative strategies while optimizing performance through data analysis and advanced targeting techniques.
In this remote role, you will manage and launch performance-based digital campaigns across leading DSPs, analyze campaign data, optimize audience targeting, and collaborate with teams to enhance strategies. This is an exciting opportunity to work with a supportive international team in a fast-paced, startup-like environment.
- Launch and manage performance-based digital campaigns across various programmatic DSPs.
- Optimize audience targeting, creative variations, bids, and placements for maximum ROI.
- Analyze daily campaign data to make informed, data-driven decisions.
- Efficiently allocate budgets while meeting KPI goals like install volume and retention.
- Identify new opportunities and trends within DSPs and ad tech.
- Collaborate with internal teams and external vendors to refine strategies.
- Stay updated on the latest features and trends in programmatic advertising.
- Prepare and present detailed reports on performance insights.
You will thrive in this role if you have:
- A minimum of 2 years of experience running performance campaigns via programmatic DSPs.
- A strong understanding of platforms such as Smadex, Criteo, and The Trade Desk.
- Experience with mobile app attribution tools and a strong analytical mindset.
- A self-starting attitude and a keen interest in mobile performance marketing.
Joining our client means being part of a company that values diversity and is committed to creating an inclusive environment. If you are passionate about data-driven results and ready to elevate impactful campaigns, we want to hear from you!